The strong and bold Overseas masthead and cover identity creates strong recall amongst the employees of the business. The publication capitalises on the large volume of imagery produced by the employees and the efficient PR department. The publication templates contain a strong colour and typography system, giving the communication a familiar and comforting feel. With the structured approach in place, we have also been able to produce special print editions - Such as this one here, a double edition with wrap to celebrate the AOC move to new headquarters in the Hague.