Archive for June, 2007

The shockingly new London 2012 logo. Oh dear.

Tuesday, June 5th, 2007

Not to jump on the band wagon and pan a fellow design company, but Wolf Olins have really got it wrong this time around. (Or at least the third time around for the fine purveyors of the BA tailfin fiasco and the off-brand Abbey dibacle). For a brand logo to work it has to follow […]

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